April 26, 2024
min read


Change assets are the valuable resources within an organization that drive successful digital transformation. In this article we explore their significance and highlights the various formats in which they exist, including documentation, employee skills, technology infrastructure, and organizational culture. The effective effectively leveraging of these change assets can greatly improve your next digital transformation exercise. Digital Adoption Platforms are also introduced as a tool to help support the creation and management of change assets for a more systemized and personalized method of creating and delivering knowledge to employees.

Written by

Marc Chia

In today's fast-paced digital landscape, organizations are continuously evolving to keep up with technological advancements and customer expectations. Digital transformation has become a crucial undertaking for businesses of all sizes and industries, enabling them to remain competitive and relevant in the ever-changing market. To successfully navigate this journey, organizations must harness their change assets and leverage them effectively. In this article, we'll explore the concept of change assets and their role in supporting digital transformation.

Understanding Change Assets

Change assets are the valuable resources within an organization that facilitate and drive successful change initiatives. They include the collective knowledge, skills, experiences, processes, and technologies that can be leveraged to navigate and embrace digital transformation. Change assets can exist at both the individual and organizational levels, making them vital components in achieving successful outcomes during times of change. Remember that change assets can take various forms depending on the organization's size, industry, and specific needs. It's essential to identify, evaluate, and leverage these assets effectively to support successful digital transformation initiatives.

Change assets can exist in various formats within an organization, here are some examples of what change assets can look like and the formats in which they commonly exist.

Documentation and Knowledge Repositories

Standard Operating Procedures (SOPs): Detailed step-by-step guides that outline processes and workflows.

Policies and Guidelines: Documents that define rules, regulations, and best practices within the organization.

Knowledge Base: A centralized repository of information that captures lessons learned, troubleshooting guides, and frequently asked questions (FAQs).

Internal Wikis: Collaborative platforms where employees can contribute and share their knowledge on various topics.

Employee Skills and Expertise:

Individual Skills Profiles: Profiles that highlight employees' specific skills, expertise, certifications, and past experiences.

Performance Reviews: Evaluations that identify and document employees' strengths, areas for improvement, and potential for growth.

Training and Development Records: Documentation of employees' participation in training programs, workshops, and professional development activities.

Internal Mentoring Programs: Structured programs that connect experienced employees with those seeking guidance and support.

Technology Infrastructure and Solutions:

Existing Software and Applications: Documentation of the current software systems and applications used within the organization.

Data and Analytics: Captured data and insights that provide a foundation for informed decision-making during digital transformation.

IT Infrastructure: Documentation of the organization's hardware, servers, networking equipment, and other technological assets.

Digital Platforms: Online platforms and tools used for communication, collaboration, project management, and customer engagement.

Process Documentation and Workflows

Process Maps and Diagrams: Visual representations that illustrate the flow of activities, decision points, and interactions within a process.

Process Documentation: Detailed descriptions of processes, including inputs, outputs, roles, responsibilities, and dependencies.

Workflow Automation Tools: Technologies that automate and streamline repetitive tasks and processes.

Process Improvement Initiatives: Documentation of past process improvement projects, including lessons learned and outcomes.

Organizational Culture and Mindset

Change Champions and Influencers: Employees who possess a positive attitude towards change and can drive adoption and acceptance within the organization.

Change Management Frameworks: Structured approaches and methodologies to manage and navigate organizational change.

Employee Engagement Surveys: Feedback from employees regarding their perceptions, attitudes, and readiness for change.

Organizational Values and Beliefs: Defined principles and values that shape the culture and behaviors within the organization.

Digital Transformation: The Need for Change Assets

Digital transformation is more than just adopting new technologies; it involves reshaping an organization's culture, processes, and mindset to thrive in a digital-first world. To effectively undergo this transformation, organizations need to tap into their change assets. Here's how change assets support digital transformation:

Knowledge: Knowledge is a powerful change asset that drives digital transformation. By capturing and leveraging existing knowledge, organizations can build a solid foundation for change initiatives. Knowledge sharing platforms, internal training programs, and collaborative tools can facilitate the dissemination of valuable information, empowering employees to adapt and embrace new technologies and processes.

Skills and Expertise: Digital transformation often requires acquiring new skills and expertise. By recognizing and nurturing talent within the organization, businesses can build a workforce that is agile, innovative, and adaptable. Change assets related to skills and expertise include upskilling programs, cross-functional training, and mentorship opportunities, enabling employees to stay ahead of the digital curve.

Processes and Workflows: Well-defined processes and workflows are essential change assets that contribute to successful digital transformation. By optimizing existing processes and integrating digital technologies, organizations can streamline operations, enhance efficiency, and deliver value to both internal and external stakeholders. Change assets related to processes may include process documentation, process mapping tools, and agile methodologies.

Technologies and Tools: Embracing digital transformation requires leveraging the right technologies and tools. Change assets in the form of technology infrastructure, digital platforms, and software solutions can enable organizations to automate processes, improve collaboration, and deliver personalized customer experiences. Assessing existing technology assets, identifying gaps, and investing in future-proof solutions are crucial steps in the digital transformation journey.

Harnessing Change Assets for Digital Transformation Success:

To effectively harness change assets for digital transformation, organizations can adopt the following strategies:

Identify and Inventory: Conduct a comprehensive assessment to identify and inventory existing change assets within the organization. This includes evaluating knowledge repositories, skill sets, process documentation, and technological infrastructure.

Align with Goals: Align change assets with the strategic goals of digital transformation. Prioritize areas where change assets can have the most significant impact and allocate resources accordingly.

Foster a Culture of Continuous Learning: Promote a culture of continuous learning and professional development. Encourage employees to upskill, share knowledge, and embrace change as an opportunity for growth.

Embrace Change Management: Implement change management methodologies to facilitate smooth transitions. This includes communicating effectively, involving stakeholders, and addressing resistance to change.

The Use of Digital Adoption Platforms for Change Assets

Digital transformation is a complex process that requires organizations to effectively leverage their change assets. In this context, utilizing digital adoption platforms (DAPs) can provide significant advantages. DAPs like Usertip assist in providing real-time guidance, personalized training, and seamless onboarding experiences. They assist primarily with change assets relating to Documentation and Knowledge Repositories, Technology Infrastructure and Solutions and Process Documentation and Workflows. This empowers employees to quickly adapt to new technologies and workflows.

Here are key reasons why companies should consider the use of DAPs for change assets during their digital transformation journey:

Accelerate User Adoption: DAPs are designed to simplify and streamline the user experience when adopting new digital tools and processes. These platforms offer interactive, step-by-step guidance that helps employees quickly become proficient in using digital assets. By reducing the learning curve and providing on-demand assistance, DAPs enable organizations to accelerate user adoption, ensuring change assets are effectively utilized.

Enhance Employee Productivity: Change assets are only valuable when they are utilized efficiently by employees. DAPs provide contextual, just-in-time support to users, allowing them to navigate complex workflows and tasks seamlessly. By increasing employee productivity and minimizing errors, DAPs ensure that change assets are leveraged to their full potential, leading to improved operational efficiency and better business outcomes.

Personalized Learning Experiences: DAPs offer personalized learning experiences tailored to individual user needs. These platforms analyze user behavior and provide targeted training and guidance based on specific requirements and skill levels. By delivering customized content and adaptive learning paths, DAPs optimize the acquisition and application of change assets, resulting in more effective digital transformation.

Continuous Skill Development: Digital transformation is an ongoing journey, requiring employees to continuously enhance their skill sets. DAPs support continuous skill development by offering bite-sized, microlearning modules and performance support tools. These platforms ensure that employees have access to up-to-date information and training, empowering them to adapt to evolving change assets and stay relevant in the digital era.

Data-driven Insights: DAPs capture valuable user data and analytics, providing organizations with actionable insights. By analyzing user behavior, pain points, and engagement levels, DAPs enable organizations to identify skill gaps, optimize change assets, and refine their digital transformation strategies. The data-driven approach ensures that change assets are aligned with organizational goals and drive maximum value.

Change Management and Communication: DAPs can serve as a central hub for change management initiatives and communication during digital transformation. These platforms allow organizations to deliver targeted messages, announcements, and updates to users, fostering transparency and engagement. DAPs facilitate effective change management by providing a consistent and interactive channel for communicating about change assets and their utilization.


Digital transformation is a journey that requires organizations to tap into their change assets strategically. By leveraging knowledge, skills, processes, and technologies, businesses can navigate the complexities of digital transformation and unlock new opportunities for growth. Recognizing the value of change assets and nurturing them will empower organizations to stay ahead in today's rapidly evolving digital landscape. Embrace change assets as your allies on the path to successful digital transformation.

DAPs like Usertip play a pivotal role in contributing to change assets during the process of digital transformation. By providing real-time guidance, personalized training, and seamless onboarding experiences, DAPs empower employees to quickly adapt to new technologies and workflows. These platforms act as catalysts, helping organizations maximize the value of their digital investments and effectively utilize their change assets. By leveraging DAPs, organizations can accelerate the development of change assets, drive successful digital transformation, and ultimately achieve their desired outcomes in the evolving digital landscape.

Usertip is the ultimate change asset and digital adoption platform designed to help scale your onboarding, training and support for digital solutions. Our no-code platform delivers in-application walkthroughs directly on your digital solutions. Seamless user experience and on-demand learning are all delivered to your user’s fingertips within seconds. Click here to find out more.

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